HANDMADE LUXURY
Explore handmade luxury and bespoke eyewear, independent designer frames, sunglasses, prescription eyewear and children’s glasses at Rims & Goggles in Mill Valley and Berkeley.
HANDMADE LUXURY
Explore handmade luxury and bespoke eyewear, independent designer frames, sunglasses, prescription eyewear and children’s glasses at Rims & Goggles in Mill Valley and Berkeley.
BESPOKE EYEWEAR
/bəˈspōk/
1. (OF GOODS, ESPECIALLY CLOTHING) MADE TO ORDER. "A BESPOKE SUIT"
2. (OF A TRADER) CREATING MADE-TO-ORDER GOODS. "BESPOKE TAILORS"
OUR MISSION...
WE BELIEVE... ANYTHING THAT IS ON YOUR FACE ALL DAY EVERY DAY SHOULD BE COMFORTABLE & LUXURIOUS.
WE BELIEVE... YOUR EYEWEAR SHOULD complEment your lifestyle & accentuate your natural beauty.
WE BELIEVE... YOUR FACE IS NOT THE PLACE FOR obnoxious LOGOS OR CORPORATE BRANDING.
WE BELIEVE... luxury eyewear DOESN'T HAVE TO cost an arm and a leg... (but can).
INDEPENDENT
Independently owned and operated since 1975, Rims & Goggles personally selects handmade eyewear from exceptional independent designers for originality, craftsmanship and distinctive style.
INDEPENDENT
Independently owned and operated since 1975, Rims & Goggles personally selects handmade eyewear from exceptional independent designers for originality, craftsmanship and distinctive style.
INDEPENDENT EYEWEAR
/ˌINDƏˈPENDƏNT/
1. EYEWEAR DESIGNERS THAT DON'T MAKE JEANS, BAGS OR PERFUME--ONLY LUXURY EYEWEAR
2. NOT COMPROMISING ON DESIGN OR QUALITY IN AN EFFORT TO APPEAL TO A MASS MARKET
What's "Independent Eyewear" exactly?
Our eyewear designers don't make jeans, bags and perfume: Those are licensing deals where brands have their logos stamped onto frames that are then mass produced, manufactured in China and sold in big box chains. That's not our idea of quality or luxury.
To be independent is not having to compromise on design or quality in an effort to appeal to a mass market. It means honoring the craft of handmade eyewear and the people who wear them. The lines we carry are crafted by exclusive eyewear designers and handmade by artisans who have been making eyewear for generations.
“If we cannot speak with the designer ourselves, we don’t buy the line," says Penna OMEGA, RIMS & GOGGLES OWNER. "Our customers know when they walk into our store, they will find things they never thought existed and leave knowing they aren’t going to find it again ANYWHERE else.”
Nothing mass-produced, no licensed brands, no logos. Rims & Goggles of Marin & BERKELEY… TRULY INDEPENDENT.
HAUTE COUTURE
Explore rare, fashion-forward eyewear discovered by Rims & Goggles during our travels to Paris and Milan, personally selected for design, innovation and craftsmanship.
HAUTE COUTURE
Explore rare, fashion-forward eyewear discovered by Rims & Goggles during our travels to Paris and Milan, personally selected for design, innovation and craftsmanship.
WE TRAVEL THE GLOBE...
OUR TRIPS ABROAD EACH YEAR EXCITE AND inspire US--NOT ONLY BECAUSE WE ARE SEEING THE LATEST IN DESIGN AND TECHNOLOGY WITHIN THE EYEWEAR INDUSTRY, BUT BECAUSE OUR TRIPS ALSO ALLOW US TO reCONNECT WITH our SELECT partners--THE WORLD’S TOP EYEWEAR DESIGNERS.
SINCE 1975, WE’VE LEARNED WHAT IT TAKES TO STAND THE TEST OF TIME AND STAND OUT. THAT EXPERIENCE SETS THE STANDARD FOR EVERY NEW LINE WE BRING TO RIMS & GOGGLES OF MARIN & BERKELEY.
only lines with exquisite DESIGN, cutting edge TECHNOLOGY and ATTENTION TO DETAIL AS WELL AS frames THAT UPLIFT AND ACCENTUATE YOUR NATURAL BEAUTY MAKE THE CUT. each and every frame is hand selected with our customers in mind. our CURATED COLLECTION IS COMPRISED OF ALL THESE COMPONENTs.
SUNGLASSES
Discover distinctive independent designer sunglasses for men, women and children, with polarized, UV-protective and prescription lens options at Rims & Goggles.
SUNGLASSES
Discover distinctive independent designer sunglasses for men, women and children, with polarized, UV-protective and prescription lens options at Rims & Goggles.
SUNGLASSES
WITH THE LARGEST SELECTION IN THE BAY AREA, WE ARE CONFIDENT THAT IF YOU DON'T FIND WHAT YOU'RE LOOKING FOR, IT DOESN'T EXIST. FROM CLASSIC SHAPES TO OUTRAGEOUS STATEMENT PIECES, WE'VE GOT YOU COVERED.
OPTICAL
Explore independent prescription eyewear and advanced lens options, expertly fitted in Mill Valley and Berkeley, with on-site lab services at both locations.
OPTICAL
Explore independent prescription eyewear and advanced lens options, expertly fitted in Mill Valley and Berkeley, with on-site lab services at both locations.
OPTICAL
WE BELIEVE IN WORKING WITH ONLY THE FINEST MATERIALS & THE LATEST IN LENS TECHNOLOGIES. CONSTANTLY LEARNING & TESTING NEW PRODUCTS ON OUR OWN EYEWEAR, ENSURING THAT WHAT WE OFFER OUR CUSTOMERS LIVES UP TO THE HYPE.
WHETHER IT'S DIGITAL PROGRESSIVES, MIRRORED TRANSITIONS, ORGANIC ACETATES, BUFFALO HORN, TITANIUM, WOOD or leather... OUR STANDARDS ARE HIGH.
CHILDREN'S EYEWEAR
Discover independent children’s glasses and sunglasses, expertly fitted for comfort, durability and style at Rims & Goggles in Mill Valley and Berkeley.
CHILDREN'S EYEWEAR
Discover independent children’s glasses and sunglasses, expertly fitted for comfort, durability and style at Rims & Goggles in Mill Valley and Berkeley.