RIMS & GOGGLES CELEBRATES FRENCH EYEWEAR COMPANY’S 30TH ANNIVERSARY

RIMS & GOGGLES CELEBRATES FRENCH EYEWEAR COMPANY’S 30TH ANNIVERSARY

Say, “Bonjour,” Bay Area style mavens: Rims & Goggles is hosting a trunk show to celebrate Lafont’s 30th North American anniversary on Saturday, May 13th, from 11:00am to 5:00pm.

To commemorate the occasion, Lafont, purveyor of luxury eyewear made in France, created a limited edition sunglass. THIRTY, an oversized frame in stainless and carved acetate, is embellished with a cut out of the Statue of Liberty on one temple and the Eiffel Tower on the other. With only 400 pairs available for purchase in select boutiques for spring/summer– THIRTY, retailing for $769, is a true collector’s item.

In addition to THIRTY, guests attending the special trunk show will be able to try the latest Lafont sunglasses and optical frames, which cover a range of styles, shapes, patterns and colors.

Founded in 1923 in France, la famille Lafont has created exceptional eyewear for nearly a century. Inspired by Paris—its architecture, culture and denizens—the company continues to use the finest materials to craft sophisticated eyewear for discerning men and women. From one boutique on rue Vignon, Lafont has become a premier eyewear manufacturer available in the finest retailers the world over.

Since Lafont made its North American debut in 1987, men and women have been drawn to its whimsical shapes in a broad range of vibrant colors, details and patterns. Lafont offers more than 200 color combinations, some accented with unusual details such as fabrics—tulle, Liberty of London prints and tartan—pressed between layers of acetate. Signature patterns include animal prints and polka dots while ultra-luxurious materials include horn and tortoise shell.

RSVP to the event to enjoy 20% OFF your complete frame/lens order, or for more information:

Rims & Goggles

606 Strawberry Village  •  Mill Valley, CA

(415) 383-9480

SATURDAY, MAY 13TH •  11:00am to 5:00pm

rimsandgoggles.com

Berkeleyside.... :)

Rims & Goggles is a recently opened eyewear store on Berkeley’s Fourth Street. Photo: Rims & Goggles

The Family 2017

Mr OG is back for another season and his ever growing family are all around. There are some new faces joining the line up as well. The story continues.......

Berkeley... Here we come!

So this happened... :)

Artwork went up without a hitch... Thanks to Davis Sign Co. of San Rafael :)

Selfie Contest...!! #FRAMESon4th

I'll get a better shot of this... Was running back to Mill Valley... Over 500 Balloons!!!

@RIMSandGOGGLES #FRAMESon4th ... Enter for your chance to win a $500 Gift Certificate to Rims & Goggles of Berkeley!

VisionMonday talks about Rims & Goggles and GRO!

Rims & Goggles Launches Independent GRO Eyewear Brand

By Alexandrea Mobijohn

Monday, March 7, 2016 12:00 AM

 

 

 

MILL VALLEY, Calif.— Reclaiming the definition of luxury, Penna Omega, owner of Rims & Goggles optical boutique in Milly Valley, California has launched GRO, an independent eyewear brand. 

Luxury has never been about efficiency, the company said. Therefore, the process of creating GRO starts with the intuitive and technical understanding of the Rims & Goggles design team who not only has a combined experience of 150 years, but has taken into account personal experiences with customers to fill the niche. The creation process culminates in an Italian factory where artisans hand produce every pair using quality materials, a process that can take up to 60 days. 

The GRO Sunglass Collection of six styles is engineered from the latest, organic Mazzucchelli acetate for a high gloss and transparency effect. Edges are faceted with a distinguished three-dimensional style, while colors blend carefully to produce a majestic kaleidoscope pattern with no two styles alike. Optically grounded CR-39 lenses provide lightweight comfort with superior clarity and 100 percent UV protection. 

“At Rims & Goggles, there is a true passion for helping customers look and feel like they never expected with their eyewear,” said Omega. “With GRO, we hand pick each color for each shape, then tweak, modify and perfect each component for our customer.” 

Dispenser Price Guide: $$$$$ 

amobijohn@jobson.com

- See more at: http://www.visionmonday.com/style/brands-and-designers/article/rims-and-goggles-launches-independent-gro-eyewear-brand/#sthash.8JOFK8Nh.dpuf

 

Matsuda... Innovative by design...

In a world that emphasizes immediacy, we choose to anchor ourselves in the tradition of craftsmanship and thoughtful execution.

Our process begins with only the best materials and ends with forms that can be admired for a lifetime.

Japanese craftsmanship, with its unique heritage of combining handcrafted techniques and innovative technology, is unmistakable in every piece of Matsuda Eyewear. Each finished piece is an art object unto itself - as pleasing to the hand as it is to the eye.

Matsuda Eyewear: luxury through material, quality through craft, innovative by design.

LAFONT... How it's done... (and done RIGHT, baby!)

We have been proud partners with Lafont for over 35 years... and even MORE proud to say we were the FIRST boutique in the United States to carry Lafont! Come see for yourself the joy this line brings... Only at Rims & Goggles in Marin!

MYKITA TRUNK SHOW

  RIMS & GOGGLES OF MARIN IS PROUD TO PRESENT MYKITA + MAISON MARTIN MARGIELA SATURDAY, OCTOBER 3RD, 2015 11-5PM  •  606 STRAWBERRY VILLAGE, MILL VALLEY, CA FOOD • FASHION • FRIENDS & FUN! • 20% OFF YOUR MYKITA FRAME/LENS ORDER THIS SATURDAY ONLY

 

RIMS & GOGGLES OF MARIN IS PROUD TO PRESENT MYKITA + MAISON MARTIN MARGIELA

SATURDAY, OCTOBER 3RD, 2015 11-5PM  •  606 STRAWBERRY VILLAGE, MILL VALLEY, CA

FOOD • FASHION • FRIENDS & FUN!

• 20% OFF YOUR MYKITA FRAME/LENS ORDER THIS SATURDAY ONLY

GOTTI Secrets Revealed....

Come see for yourself what a handmade frame feels like... Gotti, only at Rims & Goggles of Marin!

JACQUES MARIE MAGE - TROIS

We at Rims & Goggles of Marin are SO excited to present to you the Jacques Marie Mage Collection. Not only is Jerome an amazing human being, his eyewear is fierce! Come check it out today! Rims & Goggles in Mill Valley!

JACQUES MARIE MAGE - DEUX

WE AT RIMS & GOGGLES OF MARIN ARE SO EXCITED TO PRESENT TO YOU THE JACQUES MARIE MAGE COLLECTION. NOT ONLY IS JEROME AN AMAZING HUMAN BEING, HIS EYEWEAR IS FIERCE! COME CHECK IT OUT TODAY! RIMS & GOGGLES IN MILL VALLEY!

JACQUES MARIE MAGE EYEWEAR

WE AT RIMS & GOGGLES OF MARIN ARE SO EXCITED TO PRESENT TO YOU THE JACQUES MARIE MAGE COLLECTION. NOT ONLY IS JEROME AN AMAZING HUMAN BEING, HIS EYEWEAR IS FIERCE! COME CHECK IT OUT TODAY! RIMS & GOGGLES IN MILL VALLEY!